Home/Branding
A brand people trust
before the first call.
Positioning, visual identity and consistent collateral, from your logo to your email signature. Your image works for you before you say a word.
Logo
Symbol and variants
Colors
The brand palette
Typography
Headings and body text
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Your expertise is real. Your image doesn't show it yet.
A prospect makes up their mind in seconds, long before reading your copy or comparing your offers. If your image looks improvised, they assume the work is too.
What you live with
A DIY look
- A logo rushed on Canva, like a thousand others
- Different visuals on every channel
- Nobody can say what sets you apart
- Prices haggled down because nothing justifies them
- A prospect who hesitates and looks elsewhere
What you get
A crafted brand
- An identity built to last and to feel like you
- Instant consistency, from website to business card
- A clear positioning, in writing
- Confident pricing, backed by a solid image
- Trust established at first glance
A complete identity. Not just a logo.
Six building blocks delivered together, so your brand is ready to use everywhere from day one.
Positioning
What sets you apart, put into words. The foundation for everything else.
Logo and variations
A primary logo, its variants and its usage rules, for every context.
Colors and typography
Colors and typefaces chosen for your trade, not to chase a trend.
Brand guidelines
A simple reference document, usable by you and by any vendor you hire.
Print and digital collateral
Business cards, decks, email signatures: everything ready to use.
Social media kit
Banners and post templates, so you can publish without starting from scratch.
Branding fuels every other lever.
A clear brand makes everything easier: the website feels more coherent, the ads become recognizable, the collateral gets faster to produce.
From the first call
to a complete brand.
- 1
The call
30 min · free
We get to know your trade, your clients and the image you want to project.
- 2
The positioning
What sets you apart, put in writing. You sign off before any visual work starts.
- 3
Creative directions
Several routes on the table. You pick one, we refine it together.
- 4
The delivery
Guidelines, source files and support to roll the brand out everywhere.
A fixed quote, in writing before we start.
Free, no commitment: even if we never work together, you leave with an honest take on your image.





